Garrison Moto

Developing a brand for Garrison Moto was a pleasure. Especially considering motorcycles–even motorcycle maintenance–are hobbies of mine.

At the time of this project, the masonic “G” completely captured my attention. This “G” has been rendered in so many ways from sans-serif to decorative and ornamental. The latter is what inspired the G logo for Garrison. Something timeless yet somehow organic–something that beckons participation–like a motorcycle.