LEGENDA.

Assisting Jensen Hande

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Lessons learned while in the studio.

large item product photography

I was assistant to award-winning photographer, Jensen Hande, from 2015 to 2020. Here is what I learned:

  • Better to get something right in production/ in camera.
  • Time saved in production is time gained in post-production.
  • The more experience you have capturing things in camera (in production), the better you’ll be at virtual imaging and compositing.
  • Shoot for and in the ratio of the desired format.
  • Nothing fixed in place. As soon as you mount a shelf on a wall, you’ll need that space.
  • Smooth is fast. There’s a difference between efficiency and productivity. The latter can suffer because of the former.
  • It’s easier and safer to pull a light stand toward you than to push it. This also applies to most things in life.
  • Do less.